A different kind of promotion

For Father’s Day, I decided to participate in a different kind of promotion than what I’ve been doing lately.

As we’ve covered in so much detail over the last few blog posts, free is winding down, so other than my last few promos that were already scheduled for my older titles (yes, some of those are ancient, and came out as long as ten months ago!) I haven’t got much going on into the summer other than writing and editing – a seemingly endless task.

So when my fellow author and pal Andy Holloman suggested a novel sort of promo, I though, hey, as my blood results and the slew of tattoos and scars attests to, I like to drink and try new things. Why not this?

And so it was that I woke up this morning to find myself participating in the FreeBooks4Dad promo. The idea is that this enables you to do something better than getting pops the usual crap pattern polyester tie or bucket of price-slashed spicy chicken wings at Hooters.

The way it works is this: You purchase one of the eligible books (obviously, I’d hope you would buy mine, but that’s just the greedy parasite in me talking) listed at the site and you get the other five free!!! Wow, you say, how does he do that? The answer, is of course, volume.

Actually, a group of like-minded authors grouped together to add a title to this promo in the hopes of creating something different that could work to everyone’s benefit – sort of like inventing game theory, without the maudlin Ron Howard script treatment and outdated meds (sorry, Russell, tough love).

It will be interesting to me to see if this does anything, as it seems like a viable strategy for promotions. As opposed to just giving away twenty thousand free books over a few days and hoping that the inevitably ensuing one star reviews will at least turn on spellchecker.

This promo will be live through Sunday, so if you’ve ever wanted to accumulate a sh#tload of quality books at a nominal price, perhaps this is up your alley. As with voting in Chicago, vote early and often, with your wallet. And remember that if you buy my book, I’ll be able to have that lifesaving operation I’ve been on the fence about. Not to pressure you or anything.