18 August 2015 by Published in: Uncategorized 8 comments

I made a decision yesterday, when I saw the number of page reads I’d netted in the first month of Amazon’s Kindle Unlimited 2.0 rollout.

The decision was an easy one. I want to find, more than anything else, new readers. I’ve given away probably close to a couple of million books, I’ve sold a boatload, I’ve blogged, done more interviews than Ali, promoted, marketed, etc.

But I’ve never had a JET novel in KU. Why, you ask?

Simple. I sell a ton on other platforms, so can’t afford to have those books exclusive to any one vendor. It’s not a vote against Amazon, who I love like a sibling that controls my pursestrings. It’s a vote for diversity, which is, in all things, generally good. Were Apple to offer a similar program, my decision would be the same.

I have about 25% of my backlist in KU at present. This ups it, but for the better, because the current payout is reasonable, meaning that if readers plow through the books (and I’ve done my job as an author and written something compelling enough to make them want to), I make as much as a sale. Perhaps more. As with all things Amazon, it depends. But it’s close enough for me to shrug and put em in for 90 days.

So folks who are members of the KU program can now read them free.

Which hopefully will translate into more readers familiar with my work.

Which will then theoretically lead to more sales of the series, which aren’t in KU, and won’t be.

We’ll see how the grand experiment goes.

In other news, JET – Kindle Worlds has been ramping up, and sales are brisk (I’ve read a few of the offerings, and am generally impressed by the level of the authors writing in the world. I’m one lucky dude). I’m pretty jazzed about that, because one never knows with a new thing – you have to keep experimenting, understanding that 90% of what you try is likely to fail.

Entrepreneurs, and authors, depend on the 10% that succeed. It’s the exceptions that keep us going. In a business of exceptions.

Here are the links for the Ops Files books: JET – Ops Files, and JET – Ops Files II, Terror Alert. They’re what I used to call “cracking good reads” – books that move like a freight train, don’t take themselves too seriously, and are as fun as caramel covered popcorn. They do not attempt to be Tolstoy. If you haven’t read them, you’re in for a treat. If you have, well, September’s right around the corner, and I’ve got my second Clive Cussler novel releasing at the top of the month – The Solomon Curse – and Emerald Buddha, the much anticipated sequel to Ramsey’s Gold, releasing near the end of the month, followed closely by BLACK In The Box in Oct, and Rage of the Assassin in November. So a busy period for me, and hopefully a joyful and prosperous one for you.



  1. Tue 18th Aug 2015 at 8:23 am

    Let me ad that the Ops-Files books are great. Cracking good reads is right. The regular Jet books are good too but I particularly enjoyed the pre-quels.

  2. Dave James
    Tue 18th Aug 2015 at 10:03 am

    You couldn’t write a bad book even if Russian Mafia, Mexican drug cartels or clowns attempted to make you.

  3. Tue 18th Aug 2015 at 10:16 am

    I agree with Robert. I love the prequals. Alhough I have to force myself not to just keep reading all of Jet.

  4. Tue 18th Aug 2015 at 11:01 am

    The prequels are great. It’s always nice to see where a character you know and love came from.

    I’m getting lots of page reads in KU and am happy with the payout.

    Thanks for letting me be a part of the JET Kindle World.

  5. Tue 18th Aug 2015 at 11:37 am

    Another fascinating post.
    Love Jet.
    Love Amazon.
    Love KU…
    Be interesting to see how the experiment goes!

  6. Lynda Filler
    Tue 18th Aug 2015 at 5:27 pm

    Yes, I now know what you are talking about. I had challenges with formatting my Jet but had so much fun writing it. Thanks so much for letting me write in your World. I finally took the plunge into what I love and you have been the inspiration.

  7. Fitch
    Sun 30th Aug 2015 at 6:09 am

    Truthfully, from my point of view, having read them all, the prequels are by far the best books in the JET series. I read them both twice.

    • Russell Blake  –  Sun 30th Aug 2015 at 12:30 pm

      Glad to hear it. I’m rather fond of ’em.


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